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Project Update 02/06/2026 • 4 min read

Oil Distributor E-Commerce Migration

Led the e-commerce migration of an established energy and fuel supplier from a legacy CMS to a self-hosted WordPress and WooCommerce ecosystem, modernising their digital operations and resolving critical technical debt.

Project Scope & Objective

Role: Senior Project Manager
Scope: Full-scale digital transformation and legacy migration for a multi-depot fuel supplier.
Objective: Decommission a restrictive, legacy content management system and migrate all digital storefront operations, product pricing matrices (supporting variable unit pricing depending on fuel order volume), and consumer checkout funnels to a modern, fully responsive WordPress and WooCommerce platform.

As the Project Manager and Client Engineer, I directed the end-to-end delivery lifecycle. At the project's inception, I provided The Digital Department—the agency responsible for the actual WordPress and WooCommerce development—with a comprehensive Request for Proposal (RFP). My ongoing role focused on managing these cross-functional technical teams, ensuring the project was delivered efficiently to restore online ordering functionality well in advance of the busy autumn/winter home heating oil season (as fuel ordering was down due to the API change).

Key Workstreams & PM Deliverables

  • Legacy Infrastructure Replacement: Replicating the core legacy pricing and ordering functionality within a highly scalable WooCommerce architecture, ensuring it adhered to modern standards and integrated flawlessly with the new BOIPA API (as legacy data was not migrated).
  • Next-Gen Payment Integration: Orchestrating the integration of the modern BOIPA (Bank of Ireland Payment Acceptance) API. This replaces legacy processing mechanisms, implementing secure tokenisation to ensure seamless credit/debit card transactions, rigid PSD2/SCA compliance, and a frictionless, single-page checkout experience.
  • Complex Logistics & UX Mapping: Overseeing the development of custom WooCommerce workflows tailored to the fuel delivery sector. This includes managing high-volume minimum order thresholds (e.g., €250+ checks), handling partial delivery card adjustments (refunding unfilled tank volumes), and structuring regional routing logic across multiple county depots (Kerry, Cork, and Limerick).
  • Staging to Production Deployment: Managing the strict environment-wide QA testing on the staging server to validate plugin dependencies, database integrity, and mobile responsiveness before executing a zero-downtime cutover to the live production domain.
"By establishing full ownership over their storefront, pricing rules, and data flows, the business minimises operational overhead while securing a highly scalable foundation for future digital growth."